Mother's Day Special Offer- Tuesday, April 21, 2015

It's almost that time of year again where we spoil all the mothers we know and love. One way of showing our appreciation is buying a gift card from our mum's favourite store. For retailers, this provides a great sales opportuity for store gift vouchers.

Great Ideas awards + gifts provide custom design, credit card style gift vouchers which can be printed in full colour on one side or both, and have a signature strip for writing the value of the voucher.

Presenting a gift card or voucher in an envelope is a cheaper alternative but if your customers are making a large spend with you, they need a gift that represents their investment. We provide luxe gift boxes in black and the very popular "Tiffany" colour.

To celebrate Mother's Day, we will provide a FREE roll of ribbon (15mm w x 25m) printed with your business name and 'Happy Mother's Day' with every order of 50 gift voucher cards during April.

Below are all the details you need to know for minimum order quantities. Remember, the unit price drops as the quantity increases!

Cards only (based on a two sided print): qty.48 @ $4.95; qty.96 @ $3.45 each incl. tax

Gift boxes:  qty.48 @ $6.00; qty.96 @ $5.50 each incl. tax


If you would like a quote, please contact us via email or call 1300 654 987.
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Make an impression with branded drink bottles- Thursday, April 9, 2015

Drink bottles still top the list for favourite promotional products. Branding a quality promotional product is a great way to stay front of mind with the people that count so they think of you first when they next want the service you provide.

Here are some ways every business can use a drink bottle to increase brand recognition:
  1. Hand them on to customers
  2. Sell them in-store
  3. Use as an add-on gift with a sales promotion
  4. Use as a sponsorship give away with a local club
  5. Give away at trade fairs or expos
  6. Give as a gift to staff to use out of the workplace
Drink bottles are an ideal take home item and reused regularly; further promoting your brand and business. 

Encourage students to keep hydrated with a branded drink bottles. Here are five reasons why you should invest in drink bottles for your school: 
  1. Team representatives will look professional.
  2. You can sell them as a fundraising activity.
  3. Great prize/purchase for stalls at the school fair.
  4. Create school merchandise range for staff and families to purchase.
  5. Use as an appreciation gift for visitors to the school.
  6. Promotional gift for open days.
Offering drink bottles for purchase at a promotional event is a great way to supply a useful product while promoting your cause in the process. Drink bottles are an ideal take home item and reused regularly so further promoting your brand and organisation. This promotional item can be merchandised to give away or made available for sale to attendees. Drink bottles fit well with any event, particularly sporting and outdoor events.

Look professional on game day with branded sports drink bottles. Drink bottles are a great product to sell to club players and supporters or use as a fundraiser for the club.
The 'Oxygen' bottle is the largest sports drink bottle in our range and it easily carries 800mL of water or your preferred choice of hydration fluids. The Oxygen is also a great choice for sporting teams and is a great fit with the BoAV8 bottle carrier. Using a 53mm opening adding ice cubes or drink additives has never been easier. Also compatible with this bottle is our Sureshot closure, the hygienic way to share a drink.

As an advocate for good health, you understand the imporatnce of hydration. Providing a branded drink bottle not only encourages drinking more fluids but also provides a great advertising medium for your business. Best of all drink bottles are also used after exercise; people will take them when travelling or use in the home/workplace therefore further promoting your brand and business. 

Drink bottles can be an excellent souvenir item to sell or give away at a tourist spot or special event because of their eye-catching designs and colours. 


There are more drink bottle options than days in the year; and a big variance in quality. Being an item that is reused regularly, it is important to choose a bottle that is durable and worth keeping.

A range of drink bottles are available to view on our website. Otherwise, we have lots of samples on display in our showroom at 133 Strickland Road, East Bendigo.

If you would like a quote, please contact us via email or call 1300 654 987.
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The benefits of promotional products vs advertising- Thursday, April 9, 2015

Are you considering how to get the most out of your marketing budget? Not sure about the most cost effective way of attracting the attention of potential customers and subsequently persuading them to purchase from your business?

There are two tactics - advertising and promotional products. Advertising can provide longer exposure yet it is expensive and generally used by medium to large companies. Promotional products are valued for their contribution to brand exposure and customer loyalty while maintaining budget flexibility (no more wasting money on non-prospects).

A recent industry study revealed that when it comes to cost per impression, promotional products are the most cost effective way of advertising.

Nine months is the average amount of time that a promotional product was kept. Wow, long-term memorability at the cost of paying for only one single exposure. Imagine how much a nine month online campaign would cost!

Since these items get used regularly, they result in 43 per cent more brand recognition and recall than over advertising methods like TV, radio, or magazines. In terms of online advertising, banner ads have an incredibly low engagement rate with only 0.01% of users clicking through. And Google Adwords can be very competitive; you may be paying $45 per click or upwards.

Perhaps the greatest benefit of using promotional products is that they are audience friendly, so people don’t really view them as advertising or a nuisance. Plus promotional products are actually useful! Ninety-seven per cent of recipients keep them with the other three per cent usually passing the products on to family or friend.

So should you scrap advertising altogether? No, it still has an important role to play and integrating it with a promotional products campaign can be extremely effective. From pens to coffee mugs, virtually any useful item can be transformed into a promotional product featuring your brand. 

So, when you’re next looking at your marketing plan, why not consider adding promotional products to the advertising mix?

At Great Ideas awards + gifts, we not only supply all your promotional product needs but we can also help you in determining the best product/s to suit your industry, customer and budget.

Talk to the team on 1300 654 987 or visit our showroom at 133 Strickland Road, East Bendigo.

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